Advanced Market Research
Quantitative Techniques
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Business Research With A Purpose eNumerys Global is a strategic alliance of researchers across a diverse set of industry sectors, working together to develop ground-breaking insights on consumer, business and economic trends, using advanced econometric and statistical modeling. A significant part of our research goal is aimed at helping non-profits manage their organizations more effectively. |
"Quantitative Analytics can enhance Business Decision Management across all industries"
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Business White-Paper
Library Marketing ROI Case Study An example of a typical Marketing ROI and Marketing-Mix Optimization study 2008 Consumer Outlook An Analytic Review of Macroeconomic forecasts in 2008 and their impact on Retail consumption across multiple sectors Do Prime and Sub-prime borrowers alike Default on Mortgages before defaulting on their Credit Cards? An evaluation of Securitized Loans Master Trust Charge-off data suggests all Households may not be necessarily prioritize remaining current Credit Card payments over being current on Mortgage payments Case Study: HELOC Prepayment Analysis Using Logit Models An application of Econometric Mortgage Prepayment Modeling methods to HELOC loans Marketing Vs. Branding ROI An Analytic Review of contemporary focus on Marketing Accountability and Return on Investment and its impact on longer term Brand Return on Investment |
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Perspectives In-House Analytic Capabilities SWOT: Dude, Where's My Analysis? |
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Caveat Emptor: Our primary objective in setting up this portal was to help disseminate best-practices in Quantitative Business Research. Information provided here is pro bono and comes with no warranty of any kind, either of the utility of the information or of its accuracy. Readers are encouraged to use their judgment in using the techniques described here.
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